The Lessons of a Media Manipulator

In today's digital landscape, information is so vast and available that successfully distinguishing and promoting your business can be challenging. From the consumers perspective, this abundance of information also allows suspicion for the consumer, as they have more than one source of information to rely on, regardless of accuracy. Despite these challenges, Marketers have an opportunity to take advantage of this large, fast-paced environment that digital media has become. Author & Marketer Ryan Holiday explains in his book' Trust Me, I'm Lying: Confessions of a Media Manipulator' how the online world can be utilized to gain your business or ideas traction. Below is a brief video that summarizes some of the ideas he writes about in his book.

https://www.youtube.com/watch?v=VFxwqwhG-ZA